Schwarzkopf / DDB

I was the lead copywriter for Schwarzkopf’s biggest coloration launch in a decade. My agency did the global master TVC to be adopted by the national markets, as well other master materials like a billboard, a brochure, and different print ads. I also wrote the website content, including this online content video.

lead copywriter
01/01/2017
campaign

Keyvisual / Billboard

2/1 print ad (content)

8pager brochure (longcopy)